Uncommon Sense
Introducing a new lingerie-meets-leisure brand. She asked for better fabrics, smarter fits and figure-enhancing technology. This is Uncommon Sense. Sleep. Beach. Everything Underneath.
Uncommon Sense Logotype
Uncommon Sense – Desktop Homepage
Uncommon Sense - Mobile Homepages/Landing Pages
Email – The Latest Drop
Email – Happy National Bikini Day
Email – The Latest Drop
Instagram Posts – Fall Campaign
Instagram Posts – Launch
Instagram Posts – Launch
Uncommon Sense - OOH
Uncommon Sense - OOH
Uncommon Sense - OOH
Uncommon Sense - OOH
In-Store POS
In-Store POS
Uncommon Sense - Shopping Bag
Uncommon Sense - Shipping Box + Tissue Wrap
Uncommon Sense - Polybag Mailer I
Uncommon Sense - Polybag Mailers II
Photographers: Chloe Mallett & Matt Easton
Creative Director: Paul S. Carroll
Fashion Stylist: Krystle DeMauro
Models: Olivia Brower @ The Lions, Natalia LaLonde @ NYMM, Charlbi Dean @ IMG, Gabriella Lopez @ Elite, Jasmyn @ One
Makeup: Yinna Wang @ Art Department
Hair: Britt White @ Bryan Bantry
Production: Shana Sueoka-Matos
